1. The Digital Marketing Intern’s role is to support Marketing Manager design, create, and deliver VIRAL/GROWTH HACKING marketing campaigns to support the expansion of FLYER.
2. Planning, execution, and optimization of inbound digital marketing tools including email CRM Fanpage chat bot, zalo leads as well as FLYER CRM simple and easy to use system
3. Tracking, measuring, analyzing, and optimizing the performance of digital marketing key metrics: Impression, CTR, CR, CPL… via analytic tools (Google Analytics, Heatmap, Google Data Studio, Google Optimize…)
4. Being responsible for the quality of data provided to other departments after each advertising campaign.
5. Management of platforms’ daily budgets, billing reconciliation and spending pacing in adherence to allocations and desired return.
6. Management of automation marketing, customer relationship management
Branding.
1. Social Media (20%)
2. Collaborate with Content, design team, to market research and develop quality content for social media.
3. Collect, analyze user metrics and insights on social networks for a reasonable optimization.
