Main responsibilities of the position include:
• Review sales performance by analyzing performance reports.
• Define the approach for the overall sale of new business and account retention.
• Investigate factors impacting sales performance.
• Develop a comprehensive sales and distribution strategy to maximize sales opportunities.
• Direct the Sales team in generating proposals that define a clear path to client satisfaction.
• Establish customer relationship management (CRM) systems and guidelines to manage customer relationships to sales team.
• Promote positive relationships with major customers to understand their needs.
• Provide input on sales incentive structure and key performance indicators to help monitor targets.
• Provide input to the Content Development team based on customer and industry feedback.
• Establish the inbound lead requirements needed to meet your sales objectives .