1. Digital – Online Communication:
– Strongly deliver Execution Plan following the Communication Strategy, including brand-building, activation and membership.
– Commit the contents and KPI Ads in each campaign.
– Work with other MKT Teams (PS team & Member team) or Departments to maximize the impact of social channels in relation to marketing and online media.
– Understand target and budget on each campaign, then highly optimize the effectiveness of Communication Plan.
2. Developing Detail Online Channels: Zalo, Tiktok and Youtube:
– Manage and follow up the Execution Plan under Master Communication Strategy.
– Conduct and supervise agency in deployment.
– Propose creative ideas in trends to increase number of engagement (click, view,...) for each channels.
– Be proactive in producing materials for the channels (contents, videos).
– Manage and evaluate the effectiveness of these channels for each campaign.
3. Other tasks:
– Support company events or team activities.
– Manage payment on time after campaign.
– Follow up & report the budget and expense to Marketing Executive.
– Other tasks or responsibilities as assigned by Marketing Manager
